February Market Update 2025
This month we discuss the violent equity rotation from the US and growth to Europe, EM, and value, America’s hard-line trade revisionism, falling bond yields, and developments in Ukraine.
At Bedrock, corporate social responsibility and sustainability are increasingly central to our day-to-day. Installing beehives in the garden of our Geneva office is an example of the prior as it directly supports biodiversity, fostering a thriving ecosystem. Partnering with local Geneva-based charity – Association Printemps d’Abeilles – we’re proud to protect bees and promote biodiversity across the region.
Wishing to extend the impact of our beehives, we look forward to increasing awareness of their role in nature – whether it is through sharing the honey produced with our clients or hosting hands-on educational visits for local school students, we aim to inspire environmental stewardship beyond our team.
Bees play a vital role in pollination, supporting the pollination of around 75% of flowering plants and 35% of global food crops. Their work helps grow fruits, vegetables, nuts, and seeds while maintaining ecosystems and biodiversity. Without bees, our food supply and ecological stability would be at risk.
Sadly, bee populations are declining due to pesticide use, habitat loss from urbanisation and deforestation, and threats from diseases and pests like the Varroa mite. Alarmingly, it’s estimated that nearly 80% of insect populations will have disappeared in Europe over the next thirty years.
Pollination: Ensuring plant reproduction and facilitating the fertilisation process for many of plants.
Food Production: Supporting the growth of key crops that we reply on like seeds, fruits and vegetables.
Biodiversity: Fostering a stable and diverse ecosystems by pollinating plants that other species rely on.
Economic Impact: Bee pollination is estimated to contribute billions of dollars to agriculture globally each year.
Climate Resilience: Pollinating plants that we rely on to stabilise soils, store carbon, and mitigate flood and drought risks.
Education: Beekeeping is a fantastic hobby that teaches us about sustainability, biology, and ecology.
Cultural Value: Bees symbolise teamwork, balance, and beauty, enhancing our landscapes.
Read on to find out more about the journey to create your honey.
May 2024: With the enthusiastic support of our team members, we installed three hives in our Geneva office garden filled with pollinator-friendly wildflowers.
June 2024: As our bees thrived in their new home we became the proud keepers of 3 Queen Bees and 150,000 worker bees (and counting…!)
July 2024: Despite challenging weather, our bees have proven remarkably industrious. We were overjoyed to celebrate our first harvest this month, yielding a bumper 50 kg of honey!
October 2024: Our very own team members designed the jar labels to reflect our commitment to sustainable packaging, making each jar not just a product, but a story of teamwork and environmental stewardship.
December 2024: Our honey—sweet and floral—is ready to gift!
Allergen & Dietary Information: This honey contains bee-derived proteins.
Origin: Locally grown honey produced and jarred in Geneva.
Net Weight: Available in 250g or 500g pots.
Best Before: End of 2026.
Notes: Deliciously sweet with delightful floral notes.
Should you have any questions about the honey or initiative, please don’t hesitate to get in contact with us : info@bedrockgroup.ch
2025 and Beyond: We’re excited to commit to another year of cultivating a thriving home for our bees. We look forward to watching their positive impact on our local ecosystem and anticipate the future harvests to come!
Watch the journey in action…
We hope you enjoy your honey!